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New sweatshirts will raise funds in memory of little girl lost to meningitis

21 Jun 2018
New sweatshirts will raise funds in memory of little girl lost to meningitis

The owner of new clothing brand Claude & Co has launched an exclusive sweatshirt in memory of her niece who sadly died from meningitis last year, with some of the proceeds from sales being donated to charity Meningitis Research Foundation (MRF).

Abi Dakin, 28, from Anstey in Leicester, explained, “My niece Phoebe meant the world to me. Our family were blown over with unconditional love for this perfect little human. Tragically after nine precious wonderful months, in May 2017, Phoebe passed away very suddenly after contracting pneumococcal meningitis, which developed into septicaemia. It is very hard to put into words what the loss of Phoebe meant to us and how much we miss her.

"One burning feeling from the loss of Phoebe was that she will always be such an important part of us, our story and lives – just as we were to her." - Abi Dakin

“One burning feeling from the loss of Phoebe was that she will always be such an important part of us, our story and lives – just as we were to her. In the face of the hardest time as a family, I decided that I could do some good in a way that I know how, I designed and created a simple slogan sweater - Part of Something.

“The slogan is positive, full of hope and love. I am sure so many people can relate, not necessarily through loss, but through how much someone will mean to them – your child, your family, your friends.

“I decided, with the support of my sister and brother in law that £5 from the sale of Part of Something sweatshirts will be directly donated to Meningitis Research Foundation. The charity, alongside many others, helped us to gain information, to support and guide in such uncertain times - the endless questions of what had happened, and why.”

The Claude & Co brand includes a range of gender-neutral clothing for children and adults, designed by Abi herself, and made with the highest quality fabrics and the best attention to detail. The Part of Something sweatshirt is available in adult and child sizes and can be bought online at: https://www.claudeandco.co.uk/collections/tops

Cecily Morgan from MRF said, “We’re grateful to Abi and her family for donating proceeds from the sweatshirts in memory of Pheobe. It’s a lovely thing to do in the face of such tragedy. These funds will help us continue our vital work including our research, awareness and support programmes.”

Abi featured on an ITV programme called ‘Give It a Year’ in May, about new entrepreneurs launching their businesses. Presenter Karren Brady showed real enthusiasm and hope for Abi’s business venture, giving her some wise words of advice to help grow her clothing company.

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